ABSTRACT

The international nature of modern Business means that individual and organizational success is no longer dependent solely on business acumen- our ability to understand, communicate and work with people in different countries and cultures around the world is more important than ever as more companies rely on their global reach to achieve the best profit and performance. For this reason, international business and cross-cultural management are key topics in undergraduate business, MBA and executive education programs worldwide as companies and institutions prepare current and future business leaders for the global marketplace.

part |1 pages

Unit 1: Cultural Impacts on Global Management

part |2 pages

Unit 2: Regional Cultural specifics

chapter 10|39 pages

Doing Business with Middle Easterners

chapter 11|31 pages

Doing Business in Central and South America

chapter 12|68 pages

Doing Business with Asians and Australians

chapter 13|59 pages

Doing Business with Europeans

chapter 14|60 pages

Doing Business with Africans

chapter 15|39 pages

Doing Business with North Americans