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Journalism, Science and Society

Science Communication between News and Public Relations
Edited by Martin W. Bauer and Massimiano Bucchi

Print publication date: September 2007
Online publication date: July 2008


Print ISBN: 9780415375283
eBook ISBN: 9780203942314
Adobe ISBN: 9781134187294

10.4324/9780203942314
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About the book

Analyzing the role of journalists in science communication, this book presents a perspective on how this is going to evolve in the twenty-first century.

The book takes three distinct perspectives on this interesting subject. Firstly, science journalists reflect on their ‘operating rules’ (science news values and news making routines). Secondly, a brief history of science journalism puts things into context, characterising the changing output of science writing in newspapers over time. Finally, the book invites several international journalists or communication scholars to comment on these observations thereby opening the global perspective.

This unique project will interest a range of readers including science communication students, media studies scholars, professionals working in science communication and journalists.

Contents

List of Tables

List of Figures

Chapter 1 Martin W Bauer & Massimiano Bucchi:  Introduction

Part I The Changing Scenarios of Science Communication

Chapter 2 Jeff Hughes: Insects or Neutrons? Science News Values in Interwar Britain

Chapter 3 Paola Govoni:  The Rise And Fall of Science Communication in Late 19th Century Italy

Chapter 4 Martin W Bauer & Jane Gregory:  From Journalism To Corporate Communication in Post-war Britain

Chapter 5 Massimiano Bucchi & Renato G Mazzolini: Big Science, Little News: Science Coverage in the Italian Daily Press, 1947-1997

Chapter 6 Luisa Massarani, Bruno Buys, Luis H Armorim & F Veneu: Growing, But Foreign Source Dependent: Science Coverage in Latin America

Chapter 7 Jon Turney:  The Latest Boom in Popular Science Books

Part II Science Writing: Practitioners’ Perspectives

Chapter 8 Tim Radford Sheherazade: Telling Stories, Not Educating People

Chapter 9 Luca Carra: The Sex Appeal of Science News

Chapter 10 Sylvie Coyaud: Science Stories That Cannot Be Told

Chapter 11 Chiara Palmerini: Science Reporting As Negotiation

Chapter 12 Bjorn Fjaestad: Why Journalists Report Science As They Do

Chapter 13 Brian Trench: How The Internet Changed Science Journalism

Chapter 14 Jon Franklin: The End of Science Journalism

Part III Public Relations for Science: Practitioners’ Perspectives

Chapter 15 Bob Ward: The Royal Society And The Debate on Climate Change

Chapter 16 Manuela Arata: PR For Physics of Matter: Tops… And Flops

Chapter 17 Bronwyn Terrill: Communication By Scientists Or Stars?

Chapter 18 Claudio A Pantarotto & Armanda Jori: A PR Strategy Without a PR Office?

Chapter 19 Jane Gregory, Jon Agar, Simon Lock & Susie Harris: Public Engagement of

Science in The Private Sector: A New Form of PR?

Chapter 20 Winfried Goepfert: The Strength of PR And The Weakness of Science

Journalism

Chapter 21 Carlos Elias: The Use of Scientific Expertise For Political PR: The

Donana And Prestige Cases in Spain

Part IV International Commentary

Chapter 22 Sharon Dunwoody: USA: Focus On The Audience

Chapter 23 Toss Gascoigne: Australia: Co-ordination And Professionalisation

Chapter 24 Marina Joubert: South Africa: Building Capacity

Chapter 25 Hak Soo Kim: South Korea: The Scandal of Professor Hwang Woo-Suk

Chapter 26 Kenji Makino: Japan: A Boom In Science News

Bibliography

Index

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