ABSTRACT

New media technologies have become a central part of the sports media landscape. Sports fans use new media to watch games, discuss sports transactions, form fan-based communities, and secure minutiae about their favorite players and teams. Never before have fans known so much about athletes, whether that happens via Twitter feeds, fan sites, or blogs, and never before have the lines between producer, consumer, enactor, fan and athlete been more blurred. The Internet has made virtually everything available for sports media consumption; it has also made understanding sports media substantially more complex.

The Routledge Handbook of Sport and New Media is the most comprehensive and in-depth study of the impact of new media in sport ever to be published. Adopting a broad, interdisciplinary approach, the book explores new media in sport as a cultural, social, commercial, economic, and technological phenomenon, examining the profound impact of digital technologies on that the way that sport is produced, consumed and understood. There is no aspect of social life or commercial activity in general that is not being radically influenced by the rise of new media forms, and by offering a "state of the field" survey of work in this area, the Routledge Handbook of Sport and New Media is important reading for any advanced student, researcher or practitioner with an interest in sports studies, media studies or communication studies.

chapter |3 pages

Defining Ubiquity

Introduction to the Routledge Handbook of Sport and New Media

part I|82 pages

Foundations

chapter 3|11 pages

Social Media, Sport, and Democratic Discourse

A rhetorical invitation

chapter 5|12 pages

Foucault and the New Sport Media

chapter 6|9 pages

Soccer and Social Media

Sport media in the city of the instant

chapter 7|11 pages

The Cybersport Nexus

part II|43 pages

Sports/media producers

chapter 11|11 pages

Texting and Tweeting

How social media has changed news gathering

part III|80 pages

The message: Shaping, marketing, branding

chapter 14|12 pages

Social Media in the Olympic Games

Actors, management and participation

chapter 16|12 pages

When Crisis Strikes the Field

The evolution of sports crisis communication research in an era of new media

chapter 18|11 pages

Social Identification and Social Media in Sports

Implications for sport brands

part IV|86 pages

Audiences: Fanship, consumption

chapter 19|12 pages

Socialmediasport

The fan as a (mediated) participant in spectator sports

chapter 20|12 pages

The New Game Day

Fan engagement and the marriage of mediated and mobile

chapter 21|10 pages

Fantasy Sport

More than a game

chapter 25|12 pages

Children, Media, and Sport

The role of new media and exergames in engaging children in sport and exercise

part V|67 pages

Identities in the digital realm

chapter 27|9 pages

Reclaiming Our Voices

Sportswomen and social media

chapter 28|11 pages

Digital Media and Women's Sport

An old view on ‘new' media?

chapter 31|11 pages

Communicating Legitimacy, Visibility, and Connectivity

The functions of new media in adapted sport