ABSTRACT

This book examines the economic environment and phenomena of multinational business with reference to case studies of major multinational companies, including IBM, Philips, Nissan and Volvo. It assesses how the major theories explaining the response of companies to changes are borne out by the experience of individual firms.

chapter 1|20 pages

Firms

Strategy and Changmg Environments

chapter 2|34 pages

Ibm

The corporate chameleon

chapter 3|22 pages

Philips

A Global Electronics Firm Restructures Its Home Base

chapter 4|23 pages

Standard Elektrik Lorenz

Introducing Cad into a Telecommunications Firm: Its Impact on Labour

chapter 5|20 pages

Goodman Fielder Wattie

Good Food World-Wide? Internationalization and Performance

chapter 6|25 pages

CcFriesland

Spatial Dynamics within a Dynam1c Company

chapter 7|21 pages

Macmillan Bloedel

Corporate Restructuring and Employment Change

chapter 8|17 pages

Nissan Motor Company

Stages of International Growth, Locational Profile, and Subcontracting in the Tokyo Region

chapter 9|24 pages

Volvo

The Organization of Work: A Determinant of the Future Location of Manufacturing Enterprises

chapter 10|27 pages

Daewoo

Corporate Growth and Spatial Organization

chapter 11|11 pages

The Geography of Enterprise

Elements of a Research Agenda